6 Steps of Website Audit

Domain authority

Domain Authority is a search engine ranking score that predicts a website's ability to rank on results pages .For best result DA should be in range of (0 - 100).

Page authority 

Page Authority is a metric, to predict the ability for a specific page to rank in search engines.PA should be in range of (0 - 100).             

Spam Score 

To measure website quality. It tells spam score of any website which resides between 0-17.

Page Speed 

page speed is a measurement of how fast the content on your page loads.if a page takes longer than 3 seconds to load then other user may skip your page.Page speed also affects conversion rate..

Duplicate content

in more than one location on the Internet, it can be difficult for search engines to decide which version is more relevant to a given search query.They may take longer to rank for query results and better not not use duplicate content frequently. it gives you lower ranking in search results .

Keywords Research

searching the best keywords to target what you looking in search engines to your website.Selecting good and relevant keywords for your marketing can help you reach the customers you want.